EFMD Case Writing Competition

Rewarding innovative cases in management development


Innovation and creativity

With the support of the Case Centre and our category sponsors, the case writing competition encourages innovative and impactful case writing and teaching. Take part in this yearly case writing competition, organised since 1988.

Impact on management development

Through seventeen categories representing critical managerial areas, you can contribute to management development and some of its future challenges.

Join a learning community

You get a chance to be assessed by an international judging panel, who reviews more than 400 cases every year; have an impact on teaching management development and join a community of outstanding innovators.

Evaluation criteria

  1. Content: The ability to create a strong and interesting learning experience
  2. Form: A good balance between a well-told story and sufficient data 
  3. The teaching notes: Accompanying each submission to enhance the learner’s experience
  4. Innovation: Ideas should improve teaching and student engagement

"We are honored to be recognized with this achievement. We hope this case will help business executives and scholars better understand how multinational corporations can successfully address the demand from the bottom of the pyramid by establishing and managing innovation centers in emerging markets.”

Haiyang Li

Rice University, the United States

“It is an honour to be one of the winners of the EFMD case competition and represent Dalhousie’s Rowe School of Business. My case developed a new technology to enable the cement industry to sequester carbon.”

Peggy Cunningham

Dalhousie University, Canada



    Be published by the Case Centre and gain wide visibility across the EFMD network


    Get a chance to be awarded with €2000, applicable to all the winning cases


    Impact students of management institutions across the globe and practitioners seeking innovations


    Engage with incumbent organisations in discussing strategic business solutions


June 2021: Submission Open
31 October: Deadline for Case Submission
April 2022: Winners Announcement



Sponsored by
CEIBS logo

Cases on an African company or a multinational company operating on the African continent in any of the business disciplines, including strategy, entrepreneurship, marketing, OB&HR, supply chain, finance, etc. It must deal with critical challenges, issues, or decisions that students can analyse using theories, frameworks, and analytical methods and tools.


Sponsorship Opportunity!

This category welcomes cases featuring current and future challenges of industrial companies in global B2B markets and their strategies to remain competitive. Cases can focus on industrial companies

  • introducing digital-based solutions
  • going global
  • implementing innovative business models
  • sustaining a quality leadership position
  • fighting low-cost competition.

Continuous Improvement:
the Journey to Excellence

Sponsorship Opportunity!

Continuous Improvement emphasizes the need to create a culture of progress among companies, permanent change in search of competitiveness, and excellence to improve the business over time. Cases should focus on specific projects leading toward greater efficiency, productivity and the creation of value for clients, which eventually become part of the company’s philosophy.


Sponsored by

Cases addressing innovative ways companies manage the demands for socially and environmentally circular business practices. Circular context introduces complexity but permits to identify practices in relation to important challenges to promote responsible business. Cases can come from any disciplinary perspective (operations, strategy, finance, etc.)


Sponsored by
em Lyon logo

Entrepreneurial processes are present in large organisations as well as in public and social sectors. Cases which address entrepreneurship within these broad sectors are invited.


Sponsored by
AUB Suliman logo

This category welcomes case studies featuring inter-disciplinary coverage of family business entrepreneurship related issues. Scholars and other research practitioners are invited to submit case studies addressing various themes: strategy development of a new start-up; family business serial entrepreneurship and many more.


Sponsored by

Cases submitted for this category should have a clear link to business situations occurring in the sector of Finance and Banking.

Hidden Champions

Sponsored by
CEIBS logo

"Hidden champions" are large medium-sized companies which hold a leading international market position but aren’t well known to the general public. Cases focus on the challenges of hidden champions to support them in even better mastering their jobs. Topics include international growth strategies, innovation, digital transformation, marketing and sales management, leadership, and corporate culture.


Sponsored by
IMD logo

Cases embracing inclusive business models, i.e. commercially viable models that include the poor on the demand side as clients and customers, and on the supply side as employees, producers and business owners at various points in the value chain. These firm-level case studies will provide insights into the effects inclusive business models have on communities, environment and profitability.


Sponsored by
CEIBS logo

Cases describing business development in Latin America, which can feature all types of disciplines of the Business Administration (Strategy, Foresight, Innovation, Marketing, Internationalization, Human Resources, etc.) and cover challenges related to internalisation of the regional companies and many more.


Sponsorship Opportunity!

The MENA Business Cases category focuses on the MENA region, which is experiencing fast development, and whose prospects are promising. Contribute to business cases in the MENA region and stimulate the development of teaching materials related to the main issues characterizing the region.

Responsible Business

Sponsored by
The American University inCairo

This mainly include cases that address corporate governance, financial reporting and auditing, integrated reporting, anti-corruption, business ethics, social marketing, gender equality, corporate sustainability, and responsible business education and practices.

This track is believed to add knowledge to different stakeholders about the area of responsible business highlighting its extreme importance. 


Sponsored by
CEIBS logo

Responsible leaders demonstrate through example their commitment to leading with integrity and to values-driven decision making that considers interests of shareholders, employees, clients, the environment, and the community. Cases are welcome which address the challenges leaders face engaging diverse stakeholders in the creation of economic and social value.

Women In Business

Sponsored by
IMD logo

Case studies featuring women protagonists in the business environment and focusing on the challenges and issues faced by women in business; how women either overcame these to find growth and success, or lessons drawn from having been inhibited by them. The cases can address a variety of topics and situations, such as women as leaders and entrepreneurs, gender equality, changing workplace dynamics and how to tap into visible or invisible opportunities.


  • Case Application Rules
  • Case Evaluation Criteria
  • Case Submission Guidelines
  • Case Winners


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